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Implemented projects :: National initiatives
National initiatives

Social marketing of contraceptives

LOGOThe project consisted of two interrelated components - an educational campaign targeting the youth auditorium and the health specialists, as well as a marketing campaign which by commercal means introduced on the market the whole range of COOL condoms. The COOL brand is property of BFPA. The educational component was aimed at improving the sexual culture and informational awareness of the society af a whole, decrease the spread of sexually transmitted infections and unwanted pregnancies. The project activities were conducted between 1998 and 2003.

 

Youth information network “Play it safe”

Play it safeThe main goal of the project was the dissemination of SRH information and better access to condoms among the young people by suitable and unconventional abd ogriginal channels. The main focus was on sexually transmitted infections and HIV. For the duration of the project, youth groups were established in 15 cities, more than 80 special educational events were conducted and the toilets of more than 240 youth friendly cafeteria, bars and shops were branded with the campaign slogan.

A substantial part of the project was also distribution of condoms and printed informational materials along the main roads and highways, including fast food establishments, petrol stations and other small businesses.
Special attention was paid to locations popular for sexwork, namely – roadside truck stops, motels and other recreational sites.

The initiative was implemented with the financial support of Cooperating Netherlands Foundations and was carried out between 2003 and 2005.

 



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Latest news

Most significant change: Documenting stories

Dolna Banya, January 24-26, 2020

On January 26-28 BFPA organized a meeting of the teams working on the project „My body, my rights” from Sofia, Yambol and Montana. Representatives of the three locations shared their experiences from the implemented field activities. We discussed problems which health mediators, self-help group members and their partners face and paid special attention on possible ways and strategies for solving. Participants put accent on good practices that had been identified up to the moment. It was the perfect time to watch and discuss several videos, showing the fieldwork as well as image “memes” with messages, which show benefits of family planning.
Participants gave feedback also for the freshly prepared Manual for self-support groups and for the Health application for mobile devices, which will be useful in the future work on the project and after its ending. Divided into groups by locations the participants from Sofia, Yambol and Montana worked on possible ways of documenting stories for the most significant change of people’s lives as result of the work of project teams and health specialists.

 
Start of the second edition of the Sofia Health Education Academy

Sofia, December 16, 2019

After a successful and intense first year during which the first batch of alumni peer educators of the Sofia Health Education Academy got skills and knowledge which they are already sharing with their peers, we started the second academic year. In this process the BFPA team works with valuable partners – the PIST Directorate of Sofia Municipality, the National Centre for Public Health and Analyses with MoH (NCPHA) and the Bulgarian Red Cross Youth (BRCY)
During the academic 2018-2019 teams of young people from 1st High school, 144th, 119th schools, 1st ELS and the Professional School of Textile and Fashion Design, supported by their school psychologists underwent an intensive training program and at the end of the education received certificates and demonstrated their abilities in front of schoolmates, parents and teachers.

 
Zero Tolerance towards Sexual Exploitation of Children

Sofia, November 13, 2019

Another meeting of the Learning Action Partnership (LAP) took place on November 13, 2019 in Sofia. This is, at the same time, the first LAP meting under the project “The Ability to Change”, that builds upon a previous project “The art to inform”. The members of the group discussed opportunities to unite efforts of different organizations and institutions for advocating in area of working on prevention and on cases, connected with sexual exploitation of children. One of the main goals of LAP during the next years is to have significant contribution towards zero tolerance in the society concerning sexual exploitation of children. Numerous initiatives are to come, such as capacity building trainings as well as development and implementation of pilot small projects and field initiatives.
The work of the Partnership is supported by the OAK Foundation.

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Implemented projects :: National initiatives